Email Marketing

Fast, Affordable and Effective

According to the Direct Marketing Association, the return on investment (ROI) for every dollar spent on email marketing is $57.25. This makes email marketing the tactic that produces the greatest ROI across all channels. Yet, there is both an art and science to doing email marketing effectively. Just think about how many emails come into your in-box every day. Which ones truly grab your attention and why?

Related Media’s team of e-marketing experts keep their finger on the pulse of the ever-evolving world of email marketing. We know that highly targeted, personalized emails to a house list work better than large blasts done by third party sources. We know that email campaigns that drive recipients to a landing page that has been properly tested and optimized are more effective in converting offers into actions. And, we know that there simply is no better way than email marketing for staying in touch with a large prospect base.

Related Media can assist you with designing and deploying an email marketing campaign from end-to-end. Or, if you have internal IT/web resources, we can develop the creative for you and provide you with the source files or coded templates so you can execute your campaign in-house.

Related Media’s email marketing services include:

• Development of e-communications marketing strategy
• List-building consultation and training
• Design, development and distribution of custom email campaigns
• Custom template design and coding
• Content development
• Landing page creation and optimization
• Analytics consultation and training